JOB TITLE : Internet Marketing Specialist
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Department/Division : Development
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Location(s) : Fairfax, VA
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| JOB DESCRIPTION : |
The Internet Marketing Specialist will manage the online marketing and communication efforts for the UNCF donor website. The position will coordinate national and affiliate online activities to effectively recruit, engage and retain UNCF donors, supporters and constituents.
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| RESPONSIBILITIES AND DUTIES : |
The Internet Marketing Specialist develops and maintains UNCF website designated for donors; coordinates website design, layout, content relevancy, consistency and timeliness of information; produces monthly e-newsletter, e-mail blasts, and landing pages in UNCF's e-CRM system; maintains online communications calendar for e-newsletter, special event invitations and fundraising appeals.
The Internet Marketing Specialist also collects information from departments and modifies as necessary to ensure high level of Website usability and effectiveness; provides monthly updates on key metrics including Website traffic, growth and profile of the e-mail file, advocacy alert, fundraising and other online activity; identifies opportunities for new online projects that drive organizational objectives; acts as liaison within the organization to prioritize online projects based on their impact on key metrics such as growth of the e-mail file and fundraising; manages all online projects, develops and tracks timelines, manages dependencies with other projects and defines resources required; assists area offices with troubleshooting Teamraiser, E-Commerce and reporting functionalities of online fundraising vendor and performs other duties as assigned.
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| REQUIREMENTS : |
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A Bachelor's degree (B.A.) from a four-year college or university and at least 5 years of related experience.
Proficiency in HTML, HTML editors, Photoshop, Facebook, Twitter, My Space.
Strong oral and written communication skills.
Strong project management experience.
Ability to multi-task and work across various departments.
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| ADDITIONAL DESIRABLE REQUIREMENTS : |
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| TO APPLY : |
To apply to any of these positions do one of the following:
1. Send an e-mail message with a resume and cover letter in the body of the e-mail (or as attachments) to: resumes@uncf.org
(Note: Word 7.0 or ASCII files are preferred)
2. Fax your resume and cover letter to: 703-205-3507
3. Mail your resume and cover letter to:
United Negro College Fund
Human Resources
8260 Willow Oaks Corporate Drive
P.O. Box 10444 Fairfax, Virginia 22031-8044
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